Rimmel Exaggerate Waterproof Liquid Eyeliner – Bold Lines That Stay

When you pull a liner from the drawer, the first thing you notice is the tip. A good one glides like a whisper, a bad one drags like sand. Rimmel’s Exaggerate Waterproof Liquid Eyeliner lands somewhere in the middle‑to‑sweet‑spot, and that’s worth a moment’s pause.

What makes it “exaggerate”?

The formula is packed with pigment, so the black you see on the bottle is the black you see on the lid. It’s not just deep, it’s intensely saturated, which means a single swipe is enough for a cat‑eye that could rival a runway look. The felt‑tip applicator is designed for “maximum control,” and most users find the tip steady enough to draw both thin, everyday lines and the bold flicks that scream “night out.”

Longevity without the drama

Smudge‑proof, flake‑proof, smear‑proof and run‑proof – that’s a lot of “‑proof” in a sentence, but the claim holds up. In practice, the liner stays put for up to 16 hours, so you can survive a morning coffee, a sweaty commute, and a late‑night dance floor without a single raccoon‑eye incident. Dermatologist and ophthalmologist testing adds a layer of reassurance for sensitive skin types.

• ✔️ Bold, black pigment that shows up instantly
• ✔️ Water‑resistant formula – no smearing
• ✔️ Precise felt tip for smooth application
• ❌ Tip can feel a little stiff when you first open the bottle; it softens after a few uses

Who will love it (and who might look elsewhere)

Most people with normal to oily lids appreciate the long‑wear claim. If you have extremely dry or flaky lids, the matte finish might accentuate texture, so a creamier liner could feel more comfortable. Likewise, those who prefer ultra‑fine lines may find the tip a tad broad for the thinnest strokes.

Side‑by‑side with the competition

Compared to Kat Von D’s Lock‑It liner, Rimmel is lighter on the wallet and the tip feels a bit less “syrupy,” which some users find easier for quick flicks. L’Oréal’s Infallible offers a similar waterproof claim but leans toward a glossier finish; if you like a satin‑matte look, Rimmel’s finish feels more sophisticated.

Real‑world usage tips

Because the liner dries fast, start at the inner corner and work outward; the tip will glide smoother on fresh skin. A quick tip: dip the tip in a little bit of petroleum jelly before the first use – it softens the tip and gives an extra buttery glide.

Another small but handy trick is to use the tip as a tiny brush for tight‑lining the waterline; the pigment’s intensity means you don’t need multiple passes.

Bottom line

Rimmel’s Exaggerate Waterproof Liquid Eyeliner delivers on its promise of a dramatic, long‑lasting black line without demanding a beauty‑guru’s steady hand. It’s cruelty‑free, dermatologist‑tested, and fits easily into a busy routine. The only real downside is the initial stiffness of the tip, which smooths out after a few swipes. If you’re after a reliable, bold liner that can survive both office hours and after‑hours, it’s a solid pick that lives up to the London‑inspired, fearless vibe the brand touts.